Capital A, the former ABN Amro Participaties, has acquired a majority stake in Mieloo & Alexander Business Integrators from Hoofddorp.

With the help of Marktlink Fusies & Overnames, the founders looked for an investor to assist them with the further growth and internationalization of the company. With this investment, the company wants to strengthen it’s established “first mover” position in the market for, among other things, RFID and IoT applications.


Mieloo & Alexander Business Integrators designs, implements and manages track & trace and inventory management solutions based on RFID and IoT technology. The company has a strong customer base in the Netherlands, Belgium and Germany. In addition, the company is increasingly involved in international projects and therefore also active in the United States, Canada and Asia.


Traditionally, Mieloo & Alexander focuses mainly on production, logistics and (parcel) mail. But since 2016 they see a strong growth in Fashion & Apparel Retail where the adoption of RFID technology is growing rapidly.



Growth strategy

Mieloo & Alexander was founded in 2000 by Joseph Owusu and Sander Merkx and now has around 30 employees. The founders continue to be shareholders and manage the company in order to further shape international growth. Owusu: “The aim of this strategic partnership is to be able to further develop our standard solutions and to prepare our organization for a further international roll-out, so that we can take the next step in our growth and serve our international customers even better. “


Capital A’s participation is in line with the strategy of working together with entrepreneurs to give growth an international profile and to focus more on long-term services. Mieloo & Alexander is part of the new investment fund of Capital A. On behalf of Capital A, Friso Janmaat and Yoeri Mochtar are involved as investment managers.


Jeroen Oldengarm and Jeffrey Scholtens from Marktlink Fusies & Overnames supported in the search for the right partner for Mieloo & Alexander. Oldengarm: “During the process, we had discussions with various investors. In addition to the financial picture, there must be a good match and parties must have the same growth strategy in mind. This ultimately resulted in this great deal, in which the management was also given the opportunity to participate.”



About Mieloo & Alexander

Mieloo & Alexander Business Integrators specializes in designing, building and deploying track & trace and inventory management solutions for Fashion & Apparel Retail, RTI / Asset Management and Production, Logistics and Postal. We implement advanced AutoID, RFID and IoT technology for business customers to automate data collection, streamline business processes, make data-based decisions and achieve operational excellence.

For more information go to or call J. Owusu (+31 620619450) or S. Merkx (+31 623368618)


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