Compliance as a new business reality
The European Union is introducing new sustainability regulations such as the Digital Product Passport (DPP) and the EU Deforestation Regulation (EUDR). For retailers, manufacturers, and supply chain leaders, these rules are not optional. They require full product traceability, data transparency, and proof of compliance across the entire value chain.
The challenge? Many organizations still work with fragmented systems, manual reporting, and limited visibility beyond their direct suppliers. This makes proving compliance both time-consuming and risky.
Turning traceability into an advantage
At Mieloo & Alexander, we believe compliance should not just be a box to tick. With the right technology, it becomes a way to:
- Create trust and transparency with regulators, partners, and consumers
- Improve supply chain efficiency by eliminating blind spots
- Gain competitive advantage by positioning your brand as a sustainability leader
Our approach: RFID, IoT, and smart software
We use RFID technology and IoT solutions to capture data at every stage of the product lifecycle, from raw materials to store shelves. This data flows into smart software platforms that make it easy to:
- Generate digital product passports that travel with each product
- Monitor compliance with regulations like EUDR in real-time
- Automate reporting, reducing manual work and errors
- Provide consumers with transparent product histories at the click of a button
Real-world impact
In our projects, clients have been able to:
- Move from sample-based checks to 100% data-driven traceability
- Cut audit preparation time dramatically by using automated reports
- Achieve near real-time visibility on product origin, movements, and sustainability data
- Use traceability not only for compliance but also to support circular business models such as resale, reuse, or recycling
Why Mieloo & Alexander?
With over 25 years of experience in supply chain innovation, Mieloo & Alexander combines deep expertise in RFID implementations, IoT integration, and complex system rollouts across retail, logistics, and manufacturing. We understand both the technology and the regulatory context and how to make them work together.