The marketing department at Mieloo & Alexander is gaining increasing priority. This creates opportunities and ensures that creative ideas can be realized! We are currently busy with repositioning efforts. Mieloo & Alexander operates in various B2B markets, such as retail, healthcare, and logistics. We plan to have a unique approach for each market, which means we will launch separate websites for each. The foundation of our new brand identity is set, but we could really use your help in (online) rolling it out to each market segment. You will assist (and, when you feel comfortable, take the lead) in the following tasks:
- Structuring the website
- Creative brainstorming sessions about the website’s content
- Developing online content (text and visuals)
- Setting up keywords
- Link building
- Developing blogs
- Creating brochures and whitepapers
- Designing online campaigns (SEA and SEO) and advertising materials
- Evaluating and analyzing ongoing campaigns
EXTRA
Mieloo & Alexander participates in various trade shows and organizes events. There is also much to be arranged for these, such as creating content, preparing scripts, and developing presentations.
For each market segment, we research how best to stand out online besides SEA and SEO. We can hold a short weekly brainstorming session to discuss your findings. These sessions can be as creative as you like, as long as they fit the objective. Think about collaborations, guest blog posts, LinkedIn strategies, and so on.